2023 Toyota Crown: A Royal Blend of Hybrid Power, Luxury, and Advanced Safety

The 2023 Toyota Crown is an all-new, all-hybrid, all-wheel-drive luxury sedan that brings excitement back to the driving experience. With a starting MSRP of $45,590, the Crown is now on sale in three grades, offering drivers a stylish, well-engineered alternative to SUVs and crossovers. This stunning sedan features two efficient hybrid powertrains, the user-friendly Toyota Multimedia system, and the Toyota Safety Sense 3.0 bundle of active safety technologies.

Exterior Excellence:

The Toyota Crown's design exudes a sense of regality with its aerodynamic stance and striking elements. Large diameter alloy wheels lend a powerful curbside presence, while sleek lines flow along the sides, accentuating its refined profile. This beautifully designed sedan is poised to make a statement on the road.

Interior Sophistication:

The Crown's first-class cabin offers exceptional comfort and style, showcasing attention to detail that matches its elegant exterior. The spacious interior, featuring rich materials and premium finishes, comfortably accommodates up to five adults for an unparalleled driving experience. Thoughtful placement of instrumentation and controls ensures convenience and minimal distractions while on the road.

Hybrid Performance and Efficiency:

The 2023 Toyota Crown is equipped with a choice of two electrified powertrains that deliver powerful, smooth, and responsive performance while maintaining impressive fuel efficiency. The XLE and Limited models are built around the Toyota Hybrid System, featuring a 2.5L four-cylinder engine, two electric motors, and an electronically controlled continuously variable transmission. This combination yields 236 horsepower and an estimated fuel efficiency of 5.7L/100km (city/highway combined). These models also come with on-demand AWD, powered by a separate rear-mounted electric motor when needed.

For drivers seeking a more exhilarating experience, the Platinum model offers a HYBRID MAX powertrain with 340 horsepower. This setup includes a 2.4L turbocharged engine, powerful electric motors producing 400 lb-ft of torque, and a direct shift six-speed automatic transmission. The result is thrilling performance and an estimated fuel efficiency of 7.8L/100km (city/highway combined). Platinum models also feature full-time electronic AWD, a rear eAxle with a high-output, water-cooled electric motor, and Toyota's Adaptive Variable Suspension system.

Innovative Connectivity and Safety Features:

The 2023 Toyota Crown comes standard with the advanced Toyota Multimedia system, which includes a 12.3” touch screen, intuitive touch and voice activation controls, and seamless integration with the Toyota App. Additional technology features include a 12.3” multi-information display, the Toyota Smart Key System with Push Button Start, and a Qi wireless charging system for personal electronics.

Safety is paramount in the Toyota Crown, which features the industry-leading Toyota Safety Sense 3.0 suite of active safety technologies. These systems are designed to enhance driver awareness, decision-making, and control, ensuring a confident and secure driving experience. All models come equipped with a backup camera, Blind Spot Monitor System with Safe Exit Assist, and eight airbags.

The 2023 Toyota Crown is an enticing blend of luxury, hybrid performance, and advanced safety features, offering drivers a compelling alternative to SUVs and crossovers. With its elegant design, efficient powertrains, and cutting-edge technology, the Crown is set to redefine the luxury sedan market.

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